• 800.539.8014
  • Buyer
  • Seller
  • Offices & Agents
  • About
    • Blog
    • Careers
  • Start Your Career in Real Estate
  • PSI Prep Course
  • Contact
  • Pay Rent

Century 21 Nachman Realty

We Are Where You Are.

MENUMENU
  • Mortgage
  • Commercial
  • Rentals
    • Apt Rentals
    • Property Management
    • Rental Search
  • At The Beach Real Estate Class
  • Relocation
    • Community Info

Baby Boomers About to Bust Out of Homes

August 30, 2012 By admin



This week, we have been introducing what we believe will be five mid-to-long-term opportunities in real estate over the next few years. Today is #4 – The Baby Boomers – The KCM Crew

“As the Baby Boom generation has passed through age groups and life stages, they have had profound effects on housing demand and supply.”   

– The Urban Land Institute

There is little doubt that the baby boomer generation has had a major impact on the housing market as they proceed through the different stages of their lives. And they are about to go through the next stage – retirement. The opportunity that this next transition will create will be enormous. Let’s take a look.

The Opportunity

The population of baby boomers over the age of 65 will grow dramatically over the next decade. The Bipartisan Policy Commission paper, Demographic Challenges and Opportunities for U.S. Housing Markets, released in March 2012 quantifies the surge:

“The population of Americans over age 65 increased by about five million between 2000 and 2010. Over the next 20 years, the aging of the Baby Boom generation will cause the senior population to grow by 30 million, according to Census Bureau projections. About 14.2 million more seniors will live in the U.S. by 2020; between 2020 and 2030 the increase will grow to 16.5 million.”

And a large percentage of this demographic own homes. The Center for Housing Policy recently released a study, Housing an Aging Population: Are We Prepared?, which defines the homeownership rate of this population:

 “The homeownership rate exceeds 80 percent for those aged 65 to 84…This is much higher than the homeownership rate for all households under age. Moreover, the share of households with a mortgage decreases substantially with age, which helps keep housing costs affordable to those on fixed incomes.”

The report also explains that there is less of a challenge with negative equity with this particular group:

“Of the 14.5 million 65+ households that own their home outright, the typical homeowner reports having an average of roughly $150,000 in home equity. The 6.5 million 65+ homeowners with a mortgage reported higher home values than owners without a mortgage, but their mortgage debt reduces the reported equity to an average of around $93,000.”

This group constitutes a large percentage of all homeowners and has the ability to sell as negative equity isn’t a challenge.

Why Act Now?

This segment of the population is approaching retirement rapidly and must make a decision on their housing requirements. The Bipartisan Policy Commission paper mentioned above addresses this:

“Today, the Baby Boom generation is on the verge of yet another life stage shift. About 36 million “early boomers” (aged 55 to 64 in 2010) and 45 million “later boomers” (aged 45 to 54) are poised for retirement in the next two decades.

Seniors occupy increasing numbers of housing units, but people over 65 release much more housing than they absorb. Net releases of housing occur when households combine (e.g., seniors move in with their children), when seniors move into non-household residential arrangements (i.e., group quarters, including nursing homes), and when people pass away. Between 2000 and 2010, people who began the decade aged 55 and over released over 10.5 million housing units (net). Most of these releases involve owner-occupied dwellings, because seniors predominantly own their homes and more seniors shift from ownership to rental housing than vice versa.”

The paper goes on to talk about the size of the opportunity this will create:

“Depending on assumptions about the economic recovery, seniors will release a net of 10.6–11.3 million housing units between 2010 and 2020 and 14.4–15.0 million housing units between 2020 and 2030…Owner-occupied units will account for about 80 percent of the releases, and most will be single-family detached dwellings.”

In many parts of the country, housing supply is shrinking and unable to meet the demand in the market. With the baby boomers, the industry is being presented with one solution to this inventory challenge.

The 5 Things You Must Do to work this demographic.

  1. Find the statistics for the aging population in your state by visiting Administration on Aging
  2. Continue to read the KCMBlog as we plan to continue to report on this opportunity
  3. Be seen as a resource by posting interesting information on your social media sites that would interest this age demographic
  4. Be prepared to discuss housing alternatives with the sellers. Here is one resource to consider – Retirement Living Information Center
  5. Consider attaining the NAR designation Senior Real Estate Specialist

Share

Contact Us

Century 21 Nachman Realty
  • Agent Login

Office Locations

Chesapeake/Suffolk


3325 Taylor Rd., Suite 107
Chesapeake, VA 23321
(757) 638-5700
(800) 556-1611
(757) 638-5800

Norfolk


1512 East Little Creek Rd.
Norfolk, VA 23518
(757) 480-2121
(800) 441-2112
(757) 480-0324

Elizabeth City


1825 W City Drive, Suite G
Elizabeth City, NC 27909
(252) 331-1300
(866) 288-7413
(252) 331-1325

Virginia Beach/Chesapeake


1201 Lake James Dr., Suite 201
Virginia Beach, VA 23464
(757) 424-0202
(800) 539-0238
(757) 424-9531

Newport News


720 Thimble Shoals Blvd.,
Suite 116
Newport News, VA 23606
(757) 833-8400
(800) 539-8014
(757) 833-0545

Williamsburg


1031 Richmond Rd.
Williamsburg, VA 23185
(757) 220-8205
(800) 369-8206
(757) 229-3196

Kitty Hawk


4628 North Croatan Hwy.
Kitty Hawk, NC 27949
(252) 261-6400
(800) 282-6401
(252) 261-1400

At the Beach


1092 Laskin Road, Suite #204
Virginia Beach, VA 23451
(757) 264-6530
(757) 233-7921

Gloucester County Office


5103 George Washington Memorial Highway
Hayes, VA 23072
(804) 331-0422
(800) 539-8014
(757) 833-0545

Norfolk Property Management


1547-A E. Little Creek Road, Suite #100
Norfolk, VA 23518
757-583-1801
757-583-2343

Copyright © 2025 Nachman Realty LLC. All rights reserved.

CENTURY 21® and the CENTURY 21 Logo are registered service marks owned by Century 21 Real Estate LLC. Nachman Realty, L.L.C. fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. Each office is independently owned and operated. Any services or products provided by independently owned and operated franchisees are not provided by, affiliated with or related to Century 21 Real Estate LLC nor any of its affiliated companies.

CENTURY 21® is a registered trademark licensed to Century 21 Real Estate LLC.

Equal Housing Opportunity. Each Office Independently Owned and Operated.